August 2019 Beta Feedback
During the weeks of Aug 19 and 26 2019 I conducted 11 “First Beta” interviews. There were three parts to the interview: a set of intro questions, a hands on product sample, and a few exit questions.
This document summarizes the results of those interviews. Each took between 45 minutes and one hour, so the feedback below is heavily condensed.
The interviewees were a homogenous group: all white males between 30 and 60 with a deep personal and/or professional interest in financial planning. Many are personal friends and/or former colleagues of mine. Although their background does mirror our proto-user Dave Mills, it’s clearly not a broad cross section of our potential customers. I will make more of an effort to get other views, especially female feedback, in the next beta test session.
To read the feedback please click this link: https://docs.google.com/document/d/e/2PACX-1vRJK6r_-sBPJSBOuRulGuTGqgR7V5Zd-h5e4-cFWhxxySrBopaERk7CyHD5aEKXq8WyJZGGI6ruqKtj/pub